
Episode Summary:
In this episode of The Bearded Finisher Podcast, host Zach Shrum sits down with the team from Rise Up Labels to explore how a sticky label problem turned into a full-fledged business revolutionizing the woodworking industry. From the creation of their residue-free RiseClean labels to the evolution of their product line, Rise Up Labels has become known for delivering innovative, high-performance solutions for shops and manufacturers.
Brad Klingman and the team share their journey of growth, their experience at events like WorkbenchCon, and how in-person connections and social media have driven deeper relationships across the industry. This conversation dives into manufacturing challenges, product development, entrepreneurship, and family culture, all wrapped in a mission to serve and elevate the woodworking community.
Key Takeaways:
- Rise Up Labels started to solve the sticky residue issue for woodworkers.
- Their RiseClean label eliminates time-consuming cleanup, saving shops money and hassle.
- Social media is a powerful tool for growth and brand connection in woodworking.
- The team emphasizes customer service, tailored solutions, and direct conversations with shops.
- Upcoming innovations include a paint mask label and expanded educational content.
- Trade shows like WorkbenchCon allow for impactful, in-person relationships.
- Rise Up operates with a focus on family values, mentorship, and integrity.
- Understanding client-specific machines and needs drives their innovation.
- They’ve grown to serve over 250 clients, with a mission to be a resource—not just a vendor.
Sound Bites:
- “This is healing my heart.”
- “We have over 250 clients now.”
- “They can go and do what they do best.”
- “This industry has long needed it.”
- “People buy from those they know, like, and trust.”
- “Always have a hand up and a hand down.”
Chapters:
00:00 — Introduction to Rise Up Labels
06:04 — Founding the Company and Solving Sticky Problems
11:58 — Social Media’s Role in Brand Growth
17:49 — Building Relationships and Networking
21:59 — Inside Label Manufacturing for Woodworking
22:58 — Evolving Client Conversations
26:33 — The RiseClean Label: Innovation in Action
32:49 — Label Residue Costs and Solutions
37:00 — New Product Development: Paint Mask Label & More
40:06 — Vision for the Company and Industry Support
45:07 — The Power of In-Person Connections
46:59 — WorkbenchCon and Community Engagement
49:27 — Advice for Young Entrepreneurs and Builders
53:10 — Personal Stories, Hobbies, and Family Life
01:05:49 — Final Thoughts and What's Next for Rise Up
Connect with Rise Up Labels:
- Website: riseuplabels.com
- Instagram: @riseuplabels
- Facebook: facebook.com/riseuplabels
- TikTok: @riseuplabels
- Printer Recommendations:
https://www.riseuplabel.com/blog/our-printer-recommendations-for-thermal-labels
Follow them for updates, product tips, and to see how they’re helping shops finish stronger—without the sticky mess.
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